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Inside ACA — November 2007  Printable Version (PDF)

Child and Youth Development Resources

Teen Childbearing Research from Child Trends
Funding Opportunities
Research Nuggets from TRU (Teenage Research Unlimited)


Teen Childbearing Research from Child Trends

A new Child Trends research brief reveals that 20% of births to female teens between the ages of fifteen and nineteen in 2004 were to teens who were already mothers.

The brief, Repeat Teen Childbearing: Differences Across States and by Race and Ethnicity, highlights state-level data on second and higher order births. The proportion of teen births that are repeat births in each state tends to mirror overall teen birth rates:

  • Texas, which has the highest overall teen birth rate (63 births per 1,000 females ages 15-19), also has the highest percentage of repeat teen births (24%.
  • New Hampshire, which has the lowest overall teen birth rate (18 births per 1,000 females ages 15-19), has the lowest percentage of repeat teen births along with Maine and Vermont (12%).

For more information, visit www.childtrends.org.

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Funding Opportunities

AmeriCorps State and National Grant Competition
In the FY 2007 competition, special consideration is given to projects that address one or a combination of the following four strategic initiatives that meet the critical needs of the U.S., achieve national service goals, and address community problems:

  1. Mobilizing more volunteers.
  2. Ensuring a brighter future for all of America's youth.
  3. Engaging students in communities.
  4. Harnessing baby boomers' experience.

For more information, visit americorps.gov. The grant application deadline is January 8, 2008.

Educational Grants for Disadvantaged Youth
Staples Foundation for Learning® provides educational funding for disadvantaged youth. The following criteria are used to evaluate potential funding. The organization must:

  • Have a nonprofit tax-exempt classification under 501(c)(3) of the Internal Revenue Code.
  • Align with Staples Foundation for Learning's mission and give focus on job skills and education.

Funding proposals may be submitted online at www.staplesfoundation.org. Deadline for funding applications is December 7, 2007. For more information, e-mail foundationinfo@staples.com.

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Research Nuggets from TRU (Teenage Research Unlimited)
What's in a brand name?

MP3 player, athletic shoes, soda?  iPod®, Nike®, Coca-Cola®?  Each of these examples speak to the same item, however, they can be referred to from a name-brand perspective. TRU's most recent survey asked respondents to rate their favorite brands. Among teens and twenty-somethings, Nike continued its streak of over a decade as the top prize winner on TRU's Coolest Brand Meter™. What's more, the runners-up are common to both teens and twenty-somethings, as well: Sony, Coke®, and Apple®.

This youth market, faced with constant change, seems to seek out iconic brands they know and trust. In fact, while certain subgroups may gravitate toward the white-hot brand of the moment, the vast majority prefer to stick with those solid, steady brands they can count on to endure. 

How can we find intersections for camps concerning this information?  Several questions come to mind: Does your camp or organization use the same logo for promotional material, clothing, envelopes, etc.?  The same font? The same "tagline" for your agency? Do you use them consistently and every chance that you can?

The loyalty and the memory of our young consumers hints that this practice is a good habit.  The opportunity to "get the message and the brand out" is always there . . . .

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2007 November Inside ACA Newsletter
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